The word for mainline Protestants these days, apparently, is progressive. I guess this is what happens when you are no longer mainline. This isn’t gloating. How could an Orthodox Presbyterian ridicule progressives for joining the sideline? For a while (maybe 1890 to 1970) they were the mainline. The OPC (and the rest of NAPARC, TKNY’s presence notwithstanding) never was mainline.
Still, Carol Howard Merrit’s reflections on celebrity culture at various Protestant conferences do an injustice to what the mainline was.
In Progressive Protestant circles, David Heim makes the case that we don’t really have celebrities. We’re uncomfortable with them. We assume that if they have glitz then they must be shallow. And if they have an audience then they must be dumbing things down.
The post in question from the Century’s editor, David Heim, makes a similar point:
Occasionally the Century editors sit down to talk with experts in magazine marketing. They sometimes tells us that we need to do more with celebrities–feature a celebrity on the cover of the magazine, for example.
No, they’re not pressing us to feature Brad Pitt or Lindsay Lohan. What they have in mind is featuring the celebrities of our world, that is, the celebrities of the mainline Protestant world.
We usually respond: “But mainline Protestants don’t really have celebrities.” When the experts look doubtful, the editors look at one another. “Well, we might come up with a few living semi-celebrities–but that would take care of only two months worth of covers.”
The absence of a celebrity culture seems like one of the healthy things about the mainline Protestant world, even if it limits marketing opportunities. We tend to get uneasy when a person’s charisma or accomplishment is the focus of attention. Adulation seems not only naïve and credulous but also ignorant of the mysterious and paradoxical ways God chooses to work.
Nothing wrong about this, but I wonder if the editors of the Century were concerned about the health of the mainline churches when the likes of Henry Sloane Coffin (1926), Reinhold Nieburh (1948), Henry Pitney Van Dusen (1946), Karl Barth (1962), and Eugene Carson Blake (1961) adorned the covers of Time magazine. Once upon a time the mainline did have celebrities and those celebrities were responsible for giving the mainline coherence and brand loyalty. And you can chart the decline of the mainline by Time’s covers. Jerry Falwell made it in 1985, Billy Graham in 1993, 1996, and 2007.
To be sure, that kind of dependence can be damaging to the spiritual health of the church. So the change at the Century is a welcome development. But is revisionist history to say that the mainline has no celebrities or that progressive Protestants have always understood healthy churches this way (though it is indicative of how difficult it is to maintain celebrity status in the former mainline when those former celebrities don’t measure up to today’s progressive standards and so are dispensed in the dustbin of dead white European men).
Old Life 