Justin Taylor revives Billy Sunday’s career by collecting comments on what the evangelist sounded like and even a few clips of the preacher himself. Taylor leaves out arguably the most insightful observer of Sunday, H. L. Mencken, whose critique extends as much to evangelicalism as to the baseball-player-turned-evangelist himself:
As for his extraordinary success in drawing crowds and in performing the hollow magic commonly called conversion, it should be easily explicable to anyone who has seen him in action. His impressiveness, to the vegetal mind, lies in two things, the first being the sheer clatter and ferocity of his style and the second being his utter lack of those transparent pretensions to intellectual superiority and other worldliness which mark the average evangelical divine. In other words, he does not preach down at his flock from the heights of an assumed moral superiority — i.e. inexperience of the common sorrows and temptations of the world — but discharges his message as man to man, reaching easily for buttonholes, jogging in the ribs, slapping on the back. The difference here noted is abysmal. Whatever the average man’s respect for the cloth, he cannot rid himself of the feeling that the holy man in the pulpit is, in many important respects, a man unlike himself . . . .; his aura is a sort of psychic monastery; his advice is not that of a practical man, with the scars of combat on him, but that of a dreamer wrapped in aseptic cotton.
Even setting aside [Sunday’s] painstaking avoidance of anything suggesting clerical garb and his indulgence in obviously unclerical gyration on his sacred stump, he comes down so palpably to the level of his audience, both in the matter and the manner of his discourse, that he quickly disarms the old suspicion of the holy clerk and gets the discussion going on the familiar and easy terms of a debate in a barroom. The raciness of his slang is not the whole story by any means; his attitude of mind lies behind it, and is more important. . . . It is marked, above all, by a contemptuous disregard of the theoretical and mystifying; an angry casting aside of what may be called the ecclesiastical mask, an eagerness to reduce all the abstrusities of Christian theology to a few and simple and (to the ingenuous) self-evident propositions, a violent determination to make of religion a practical, an imminent, an everyday concern.